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How can 3D exterior visualization help your real estate promotion?

Utilizing 3D exterior visualization is an efficient way to value architects and their work. And a stunning exterior visual absolutely improves the level of appeal to any real estate. Meanwhile, 3D rendering requires a higher level of skill and expertise. The layout needs to be perfectly integrated into existing or new objects in order to create a 3D rendering.

The importance of 3D architectural visualization is undoubted as it has matchless value for the real estate industry. It allows developers to sell their properties on time and assist buyers by providing value estimates. Let us get to know the 3D exterior visualization or 3D rendering process before considering the benefits of 3D exterior visualization services for real estate developers.


What is 3D exterior visualization?


The process of building a visual representation of a project's external space in three dimensions is called exterior visualization. This process tries to create images that precisely present the building, even the whole project, providing visual context through things like color, scale, light, and textures.

Today, the importance of 3D exterior rendering for any commercial and residential project is undisputed. However, only good 3D exterior visualization services can give 3D visuals photorealism and good visual impact, and then speed up the sale of your property.

Assisting with software like 3dsmax, Sketch-up, and Premier, our production specialists can vividly visualize the exterior features including building exteriors, public lawns, the water area, and more.


5 Benefits of 3D exterior visualization services


Adding value to your empty land.

It is almost impossible to sell an empty lot. The client won’t be willing to buy after seeing an empty lot, so it’s time-consuming for developers and risky for clients. In this situation, 3D exterior visualization work. 3D exterior visualization services provide a guarantee of value, time, and security. Buyers can't ignore every detail presented in the exterior rendering or 3D fly-through. In one word, it is proved that 3D architectural visualization can add huge value to empty land.


Building emotional connections between buyers and real estates

Not surprisingly, ads that evoke emotion boost sales more than regular ads. It seems that professional images are more emotional to consumers, so they result in a higher number of purchases.


Not only can 3D artists create photo-realistic images, but they are also familiar with how to handle images and what details to add to highlight certain features of a building. They choose the type of details based on the selling process for the building and its type. The exterior renderings can be highly detailed, encompassing not only atmospheric phenomena like sunlight, clouds, raindrops, snowflakes, and wind but also the inclusion of flora and fauna.


Showcasing different design options

You need to know that everyone has different tastes when it comes to buying a house for itself. A property's carpets, appliances, fixtures, lighting, landscaping and patio furniture all influence the purchase decision. In this case, 3D exterior renderings can showcase different designs for a property more efficiently than traditional 2D drawings can do. By showcasing all possible features in the whole neighborhood, including swimming pools, fitness centers, playgrounds, and guard stations, you can save a lot of time. Such properties tend to sell faster.


Enhancing the effectiveness of your marketing efforts.

The utilization of 3D rendering in the real estate industry enables real estate agents to optimize cost savings by effectively capturing the attention of potential buyers. This results in reduced expenditure and time investment for real estate developers on exterior renovations, ultimately leading to higher selling prices.

An exquisite rendering of properties for sale will improve the effectiveness of your marketing efforts, whereas blueprints and photos of unfinished properties can hardly catch the attention of potential buyers.


Helping pre-sell unfinished real estate.

Before the advent of 3D rendering, real estate developers and agents could only show their clients blueprints and photos of construction sites. This makes pre-selling even the best properties a challenge.

In recent years, pre-selling in the real estate industry has been a trend, which is greatly beneficial from 3D rendering technology. The ordinary photographs and 2D drawings of construction sites fail to evoke imagination, whereas 3D renderings enable clients to envision the realization of their new homes, thereby facilitating pre-sales of properties.




Videa Vision’s exterior visualization services

The provision of 3D exterior visualization services is our primary offering, however, they entail a higher level of complexity and expertise. Our personalized 3D exterior rendering services cater to the unique requirements of each architect and encompass every architectural detail.

At Videa Vision, we’ve worked with real estate agents, developers, and architectural designers to help 3D market their projects. We offer 3D exterior visualization services that enable you to visualize your architectural concept’s exterior in amazing detail. Reach out to us to learn more about our exterior visualization services or acquire professional rendering proposals. https://www.videavision.hk/contact


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